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Book Detail

Quick Overview

It is a collection of selected cases compiled by the authors which have been derived from certain specified references or have been written out of the experiences and learning of the authors. All the cases in the book have been divided into four major categories, General Management, Marketing, Human Resources and Finance. Also the book consists of a section on the importance and utility of case studies, inclusive of the process on how to solve a case study problem

Ist Edition 2008

ISBN : 978-81-8281-112-6

Price: RS. 125.00

Pages: 160